It may sound like an odd thing to say for an individual who lives and breathes the Internet in both his personal and professional life, but it's true - I am not a fan of the Internet.
Sure I see the benefits. I use it every day. It's a networking tool. A general knowledge hub. A sales tool. An awareness engine. The list goes on. But I'm still angry at the damned thing. Here's why...
Showing posts with label content. Show all posts
Showing posts with label content. Show all posts
Monday, 2 December 2013
Saturday, 30 November 2013
Do you 'LIKE' your job applicants?
Recruitment is always a tricky business. Inviting someone you've only met a few times to the inner sanctum of your business. Trusting them to deliver for your customers, no matter how thorough your recruitment process, can still be a leap of faith.
Labels:
content,
facebook,
google,
hr,
linkedin,
recruitment,
small business,
social,
social media
Saturday, 2 November 2013
How to use social to promote your business… and still have time left to run it.
Labels:
content,
facebook,
media,
small business,
social,
social media,
start-up,
startup
Thursday, 26 September 2013
Help from Google for SEOs (not provided)
Any Content Marketer or SEO worth their salt when it comes to analysis will be more than familiar with the increasing presence of the (not provided) keyword result.
Up to now keyword data, despite the (not provided) blemish, has still proved useful in giving marketing professionals insights into why site visitors are visiting. This has enabled greater site content, better blogging, improved web copy and more effective SEO.
Up to now keyword data, despite the (not provided) blemish, has still proved useful in giving marketing professionals insights into why site visitors are visiting. This has enabled greater site content, better blogging, improved web copy and more effective SEO.
Unfortunately, Google has now confirmed that they are going to work to encrypt all keyword data, taking the (not provided) result to 100%. Certain sources state that keyword data will still be accessible through Web Master Tools, but it'll be nowhere near as helpful as it is in GA, and who's to say how long this will still be up for grabs.
Labels:
(not provided),
analytics,
content,
google,
media,
ppc,
seo,
social,
social media
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